Around Clock Care

  •  

    – NDIS Registered Provider

  • Project Overview

    Around the Clock Care Services engaged Westend Digital to elevate their digital presence and streamline how they connect with NDIS participants, families, and support networks. Their mission-driven approach needed to be clearly communicated through a high-converting website and strategic social media presence that truly reflected the care, trust, and support they deliver every day.
    Our objective was to develop a website and digital strategy that would:

    ⦁ Improve user experience (UX)
    ⦁ Make lead capture seamless
    ⦁ Showcase their comprehensive list of services
    ⦁ Build trust through testimonials
    ⦁ Integrate social media touchpoints
    ⦁ Align all content with their core mission and values

Around the Clock

What We Delivered

Website & UX Development
  • Designed and launched a clean, user friendly website for mobile and desktop.
  • Implemented lead generation forms across key service pages.
  • Developed clear navigation for each NDIS service offering.
  • Included real participant testimonials to build trust.
  • Integrated live chat and social links to lift engagement.
Service Listing & Messaging
  • Presented a full suite of services including Support Coordination, Plan Management, Daily Living Assistance, and Community Access.
  • Wrote informative descriptions aligned with NDIS terminology and participant understanding.
Social Media Strategy & Content
  • Built a cohesive content calendar reflecting compassion, trust, and empowerment.
  • Designed graphics and scheduled educational, inspirational, and service content across Facebook, Instagram, and LinkedIn.
  • Highlighted team members, success stories, care tips, and industry updates.
  • Managed scheduling and reporting for consistency and performance.

Outcome

Around the Clock Care Services now has a streamlined digital presence that reflects their high standard of care.
The website acts as both an informational hub and a lead generation engine, while their social media channels are consistent, engaging, and purpose-driven.


Impact

  • Increased website conversions from inquiries due to well-placed lead forms and improved UX.
  • Enhanced online visibility with SEO-friendly service pages and keyword-optimized content.
  • Strengthened brand credibility through authentic testimonials and regular, professional social media content.
  • Created alignment between visual identity, tone of voice, and the organization’s mission to empower people with disabilities.

 

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